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June 26, 2009

14 Common Search Engine Marketing Errors

There are a lot of parallels between Google AdWords and SEO, and a lot of the beginner mistakes are the same for both traffic acquisition strategies. I figured it would be worth outlining some of the most common ones to help save you money on your search engine marketing campaigns.


1. Weak Domain Name
2. All Search Traffic Driven to Homepage
3. No Link Building
4. All Links to the Homepage
5. No Link Anchor Text Variation
6. No Focus on Quality
7. Lacking On Page Optimization
8. No Site Structure
9. Site With No Value Add
10. Competitive Saturated Market With Inadequate Budget
11. Picking a Market for 1
12. Pick a Market Which Does Not Monetize
13. Over-Aggressive Monetization From Day 1
14. What Other Common SEM Errors do You See?

Read entire article: SEM Training Strategy: Overcoming Common Mistakes | SEO Book.com


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Comments

Nice Post!

The Internet provides great opportunities for entrepreneurs and small businesses, but doing business online presents unique challenges and requires new skills. Per my experience search engine optimization would be the best practice to improve your online business.

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  • SupplyFrame Media provides advertising for the electronics industry to launch new products and generate demand from engineers. SupplyFrame Media is the media arm of SupplyFrame, Inc.

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