Electronics Marketing News

MosChip Provides Component Spec and Datasheet Links

MosChip is a world-class fabless semiconductor company from India. The Company’s headquarters and the design center housing 118 employees (around 91 engineers) are located at Hyderabad, India. The company also has an office in the Silicon Valley, which provides product intelligence, customer and marketing support. MosChip’s products are designed in India, fabricated in world-class fabs in Taiwan and sold worldwide through the US office.

Over the last few years, MosChip has built an engineering team that is capable of designing end products. The team is product centric, which thinks of products working across different operating systems and multiple platforms of various hardware configurations. Seventeen products are currently in volume production / customer sampling in the PCI, USB and IPSec area.

Get the Datasheet for Each Dialight Component

In business since 1938, Dialight has been pioneering some of the most innovative applications in LED technology since it was developed in the early 1970s.

Dialight is the recognized industry leader in applying light emitting diode (LED) technology to the entire spectrum of visual applications including status indication for the communications and industrial markets, signaling for transportation industry and the rapidly evolving solid state illumination market.

Dialight's LED products for the electronics industry have given engineers better ways to indicate status on all kinds of equipment. Dialight LED traffic signals have saved municipalities millions of dollars in energy costs and maintenance. Our LED signal and marker lights for heavy-duty vehicles often outlast the vehicles themselves.

Dialight's mission is to bring the value of solid state light to customers from a broad range of industries and markets. Applications will be in Indication, Signaling and Illumination using both monochromatic and white devices.

Ecliptek Datasheets and Specs on SupplyFrame

Founded in 1987, Ecliptek Corporation is a recognized leader in the frequency control market. Ecliptek's state-of-the-art products and leading edge technology provide customers with the very best in crystal and oscillator products including the revolutionary new EMO™ family of MEMS oscillators. Ecliptek has a comprehensive offering of SMD and thru hole devices, including Spread Spectrum oscillators, VCXOs, TCXOs, OCXOs and programmable oscillators addressing a wide range of applications.

Ecliptek has pioneered a powerful new interactive system, to provide you with the latest information to meet your exact specifications. Click here to access Ecliptek's extensive product offering including configuration specific data sheets, request price and delivery information, check stock, obtain RoHS compliance certification and  much more. Utilizing this interactive catalog you can obtain information on a 7 day a week, 24 hour basis, from anywhere in the world!

Search Marketing For Manufacturers

Great article was published by SupplyFrame on Search Insider.

Here is an excerpt:

Manufacturers face a unique set of search marketing challenges. Some manufacturers routinely sell tens or hundreds of thousands of technical parts or products — with individual SKUs for every part. These companies often place high level ads to create some brand awareness and drive some traffic.  However when it comes to taking advantage of their prospects’ online habits and measuring results from their on-line ad spend, these companies face a complex problem needing skilled resources and out-of-the-box thinking to measure conversion.

Read More

Design Challenge: Win a Mini-Cooper or Harley

Need a Mini Cooper or a Harley?  Submit a winning design idea using Microbridge Rejustors. 

The Microbridge Technologies Design Challenge ends December 31st 2007. Just submit your design idea as a Word document and be entered to Win. The Challenge is to design a new or improved use for one of the Microbridge re-adjustable resistor products known as "Rejustors". These passive devices are used for precision calibration and compensation in existing and emerging applications.

Read more and enter the contest.

The View from the Corner Office

Altsearchengines.com did a nice write up of an interview with our CEO, Steve Flagg.

“In many vertical industries, searching product information in Google can be frustrating. Google’s great at giving you thousands of links to places that might have answers but you often don’t get the answers themselves.”

“This is an important issue in the electronics components industry, where†engineers and buyers need up-to-the-minute product information quickly to do their jobs. There are millions of parts by thousands of manufacturers and typically the information is only available on each company’s website, or worse, in a paper catalog. One of our clients has over 300,000 unique products - can you imagine finding a needle in that haystack?"

Read full article

Free Webinar with EDN: Marketing to Design Engineers - Why the Web Works

The face of advertising in the electronics industry has changed.  More and more, engineers and buyers across the globe depend solely on the web to research parts and make purchasing decisions.  As a result, component manufacturers and distributors are faced with the new challenge of using online marketing to reach prospective customers.  Our educational webcast will give you the knowledge you need to not only reach and influence engineers and buyers online but convert them to design wins and sales.

Learn the techniques and tools you need to take advantage of the changes in the decision process and online behavior of design engineers and buyers.

Including: 

1. How decision processes have changed in design engineers and buyers
2. How these decision makers use Google and other online tools to support their decisions
3. The online tools marketers need to know to influence these decision makers
4. How you can convert this online audience into leads and sale

Watch for free on or after December 5.